Master’s – Business Engineering 

Master’s – Business Engineering   

The business engineer is a very high-level B to B salesperson who has a perfect knowledge of his or her sector, client, and the economic, competitive, and technological context in which he or she operates.   

The learner must also understand the international environment in which companies evolve, to anticipate developments and changes and enable the company to be proactive in the face of challenges related to the globalization of economies.  

He/she must have the ability to understand the different strategies that the company can implement for its international development. He must also have the capacity to identify the different risks and propose means of guaranteeing and protecting the company’s operations.   

He acts more as a partner and advisor to his client, even if he remains the guarantor of the profitability of the solutions he proposes.  

Professional certification «Business Engineer» registered for 3 years at the RNCP (Fiche RNCP35760) by decision of the Director of France Competencies following the opinion of the Commission of professional certification of 08/07/2021, at the level of qualification 7, with code NSF 312 under the title “Business Engineer” with effect until 08/07/2024, issued by C3 INSTITUTE, the certifying body. This professional certification consists of 5 blocks of skills. The skills blocks represent a modular and progressive access modality to certification, as part of a training course or VAE process, or a combination of these MBA access modalities specializing in Marketing, Communication and Digital. 

Admission Requirements: 

This program is open to applications from students who hold diplomas from the first cycle of studies.  The admission of students is subject to the examination of the candidate’s file by the selection jury of the training.  Any student wishing to apply for this program must send his or her application file to the following e-mail address: admission@espic.com 

Curriculum:  

First Year: 

Training modules 
BLOCK 1: Definition and management of the strategic orientations of a customer relationship-oriented BU 
U1 – MARKETING STRATEGY 
BLOCK 2: Managing the commercial and promotional development of a BU 
U2 – SALES STRATEGY 
BLOCK 3: Managing the economic and financial performance of a BU 
U3 – MANAGEMENT AND PERFORMANCE 
U14 – Business English 
Behavioral competencies (Soft Skills) 

Second Year:  

BLOCK 4: Development of a complex and multimodal business proposal  
UE4- CONTRACT LAW  
UE5 – NETWORKING    
UE6- BUSINESS STUDY   
UE7- BUSINESS NEGOTIATION
   
BLOCK 5: Project management and internal and external resources  
UE8- PROJECT MANAGEMENT   
UE9- HRM   
UE10- MANAGEMENT OF PROJECT TEAMS  
 
BLOCK 6: ADDITIONAL TEACHING 
U11 – CULTURE GÉNÉRALE  
U12 – GÉOPOLITIQUE  
U13 – ETHIQUE ET DEONTOLOGIE   
U14 – BUSINESS ENGLISH ET PREPARATION TOEIC  
Behavioral skills (soft skills)   

Exam requirements: 

  • Internship: mandatory  
  • Period: according to the alternation rhythm defined in the academic year calendar   
  • Examination: written and oral tests and oral exams to be prepared under the guidance of the teacher in charge of the program   
  • Duration of the internship: a minimum of 4 months (i.e. 80 days in a company per year of training)  

Jobs & Careers: 

  • Business Engineer Business Engineer   
  • Technical sales engineer   
  • Sales engineer   
  • Pre-sales engineer   
  • Sales engineer   
  • Business developer   
  • Key Account Manager   
  • Business Engineering Manager   
  • Business Developer / Business Manager